THINK BIG, BUT START SMALL – Success Story of Falguni Nayar, Founder of the Multi-Brand Beauty Retailer Nykaa





India has become a hub for growing E-commerce day by day exceptionally in this era of digitalization and the Indian women took most out of this.

 

In our country, women are highly neglected and are still not given equal status as men. Nowadays women are earning their bread and butter by successfully running  E-commerce businesses. One of them is Falguni Nayar, owner, and CEO of the largest multi-brand beauty retailer Nykaa.

 

Falguni Nayar started the E-commerce site in 2012.  She initially started the business with a humble amount, but now it stands tall at 200 crores. Isn’t that great?

Falguni Nayar, who graduated from one of the most renowned institutes of the country, IIM Ahmedabad. she was the Managing Director of Kotak Mahindra Capital Company, which she gave on her stellar career to embark on the entrepreneurial journey.

source: socialsamosa.com

After passing out from IIM Ahmedabad Falguni Nayar spent 19 years of her life working investment banker professional with the Kotak Mahindra group. The turning point came in her life where she decided to quit this job and then  started embarking her on an entrepreneurial journey

 

Nykaa was founded in 2012 and the idea came to her mind when she initially felt confident and empowered at being guided through the correct way of using beauty products and being told which product is right for her. She got this occurrence at multi-brand beauty stores like Sephora. She recounts that even though she was never a consistent consumer of beauty products where she would leave with products worth thousands. And this, she maintains, was because the sales professional showed her the right direction to use them. They also recommended the best beauty products for her, without any prejudice, a practice Nayar feels is not available in solely brand stores. It was then that she wanted to bring this to India by engaging more ladies in this business. She also wanted the women of this country to feel empowered and confident.

 

Nykaa is around seven years old and most preferred by the audience for buying Beauty merchandise. She belongs from a Gujarati family, but was born and brought up in Mumbai. Her father was also a businessman.

 

Falguni pressurizes on the need for women to come out of their comfort zones and be confident about managing both professional as well as personal lives with equal enthusiasm. She says that if a woman with strong determination and energy aims to do something, she will successfully achieve it. What a beautiful thought. Kudos to these women.

 

Nykaa is mainly an e-commerce website that provides beauty and wellness products from all the leading international brands inclusive of Lakmé, Kaya Skin Clinic, L’Oréal Paris, etc. It has its offline existence in 17 stores and is expanding. It has over 850+ curated brands and more than 35,000 products.

 

This lady has surely influenced my other women to come out of their shell and start pursuing their passion.  Seeing women making most from the opportunities like this, gives a lot of motivation to the ladies of our nation.

 

Bravo to this lady and salute to that all she has achieved in her life till now. So, what are you waiting for? Go on and start working for what you ladies are aiming for.

 




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